Sam Cawthorn

Business, Motivational

Pronounced dead for over three minutes following a horrific car crash, Sam Cawthorn survived despite all the odds stacked against him. The accident resulted in his right arm being amputated, and caused permanent damage to his right leg. He was told he would never walk again; a setback that would surely defeat many. Proving the doctors and critics wrong, through sheer determination Sam regained his ability to walk just over a year later.

Since his accident, Sam has gone on to speak in 36 countries, sharing his message of resilience with millions of people which has seen him share the stage with world leaders including President Bill Clinton, Michael Jordan, Richard Branson and the Dalai Lama, through his keynote speaking. An international best-selling author, Sam was named Young Australian of the Year, Edupreneur of the Year (2015) and became the CEO and Founder of Speakers Institute and Speakers Tribe, mentoring a community of speakers and leaders who are learning to share powerful stories to emotionally connect and influence others.

Sam has authored many books including an International New York Times Best Seller. It was the notion that 'story is the future' that led Sam to write his seventh and latest book Storyshowing. Published by Wiley only released in October 2017, Storyshowing delves deep into the influence of stories; and that the winners of the future will be those that show the most powerful one that evokes the most amount of emotion in the shortest amount of time.

A regular media commentator, researcher and thought leader, Sam Cawthorn is one of the biggest personalities in professional speaking in Australia.

His presentations and keynotes need to be experienced. Sam resides in Sydney Australia with his wife Kate and his 3 children.

Topic 1- Storyshowing
How to stand out from the storytellers. Everything we see now is telling us a story. The stories of products and services, brands and organisations; everything now is about the emotion. The next three years will shape the way we communicate for the next 30 years. The more we stop telling and start showing, at every touchpoint, will evoke emotional connection and this will be the defining moment in our value proposition.

In this session you'll discover:

  • The secret ingredients on sharing powerful stories in order to win hearts and minds.
  • The difference and insider tips between content - What you say ; and Methodology - How you say it.
  • The four disruptors of the sales cycle and how to stay ahead of the curve.

Topic 2 - Bounce Forward
How to transform crisis into success. We've all heard about and even spoken about how we all must bounce back following crisis, downturns or tough times. However have you considered that bouncing back implies that we are not learning and going back to where it all started. This interactive presentation discovers how Bounce Forward is the only and surest way in embracing the future by learning from crisis and failures and moving towards innovation and forward thinking.

In this session you'll discover:

  • How crisis can always create opportunity.
  • Why the proximity of people we are around is our power.
  • 3 Principles to leverage happiness that fuels success.

Topic 3 - Mastering Communication for Influence
Every leader and manager must learn how to master communication to influence and persuade the right people. There are sub-modalities to influence and persuasion that only the masters have tapped into, until now. This is a very practical and hands-on experience; and Sam will show that trust and congruency must be at the centre to everything as we watch every every single thing when others communicate with us to determine if we buy in or not.

In this session you'll learn:

  • Why method is more important than content.
  • 3 Implementable Keys to come across confident and with certainty every time.
  • Why charisma and humour are key to influencing.


Sam Cawthorn Showreel

The Sam Cawthorn Story


“You are the most extraordinary person that I've ever met. Your courage and will to overcome adversity is commendable. I truly feel privileged to have witnessed such an amazing talent. You are changing the world one person at a time. You've changed us.”

“Inspiring and entertaining the room was transfixed by Sam's message of optimism in both business and in life.”
CEO – Citibank

“Sam is a very engaging speaker and his message of “bouncing forward” resonated with our team.  He’s a living example of how important it is to stay positive, to be resilient and to keep pushing forward no matter what challenges come.”
BP President

“I have been coming along to these type of conferences for over 15 years, this session is by far the BEST session that I have ever attended.”
Commonwealth Bank

“We engaged Sam Cawthorn to address our National Sales Team... Not only was Sam's story inspirational he directly related it to the challenges our team face daily. I highly recommend Sam to any organisation seeking to motivate their staff.”

“Among some of the most high profile speakers in the world, Sam was the highest ranked speaker in the history of our annual conference.”

“Sam has that rare ability to really inspire change through his own personal journey and the powerful way he tells his story. Today, 1 week after meeting Sam, I had 6 people tell me how they were Bouncing Forwards!”